In our ongoing series of How-To Guides, here is the newest: an overview on how to set up an SMS system.
SMS is everywhere, in an amazing diversity of applications. From enabling 'instant protest' in the Philippines, Spain and Albania, to election monitoring in Ghana, Lebanon, and Sierra Leone to HIV/AIDS education and support in Mexico and South Africa, we've seen that 160 characters can make a difference. This article covers the basics of setting up an SMS campaign system, looking at different approaches to suit your goals, budget and technical expertise.
How to Set Up an SMS System data sheet 66809 Views
Author:
Melissa Loudon
Abstract:
SMS is everywhere, in an amazing diversity of applications. From enabling 'instant protest' in the Philippines, Spain and Albania, to election monitoring in Ghana, Lebanon, and Sierra Leone to HIV/AIDS education and support in Mexico and South Africa, we've seen that 160 characters can make a difference. This article covers the basics of setting up an SMS campaign system, looking at different approaches to suit your goals, budget and technical expertise.
SMS is everywhere, in an amazing diversity of applications. From enabling 'instant protest' in the Philippines, Spain and Albania, to election monitoring in Ghana, Lebanon, and Sierra Leone to HIV/AIDS education and support in Mexico and South Africa, we've seen that 160 characters can make a difference. This How-To covers the basics of setting up an SMS campaign system, looking at different approaches to suit your goals, budget and technical expertise.
What do you want the system to do?
Before you start, it's important to have a clear vision of how you want to use the system, and who the target audience might be. You should also do a level-headed audit of the resources available, including funding as well as staff time and technical expertise. If this doesn't look promising, take heart! Sometimes the most effective systems are the simplest, and you don't need a big budget for many types of SMS campaigns.
mobiSiteGalore is a free mobile website builder that allows a user to easily build, publish & share a full-fledged mobile website that is guaranteed to work fine on any mobile phone.
Tool Category:
Is a web-based application/web service
Key Features :
Has mobile emulator to test your sites; all produced sites are 5/5 on ready.mobi tests.
Mobile site builder is available on a mobile phone.
Provides free 3rd level hosting on http://_.param.mobi site. Self-hosting options also available.
Ad integration, mobile widgets, and many such options available.
Epidemiologists and ecologists often collect data in the field and, on returning to their laboratory, enter their data into a database for further analysis. The recent introduction of mobile phones that utilise the open source Android operating system, and which include (among other features) both GPS and Google Maps, provide new opportunities for developing mobile phone applications, which in conjunction with web applications, allow two-way communication between field workers and their project databases.
Data collected by multiple field workers can be submitted by phone, together with GPS data, to a common web database and can be displayed and analysed, along with previously collected data, using Google Maps (or Google Earth). Similarly, data from the web database can be requested and displayed on the mobile phone, again using Google Maps.
Tool Category:
App resides and runs on a server
Key Features :
GPS and Google Maps data plotting
Easy to share data with multiple researchers
Main Services:
Voting, Data Collection, Surveys, and Polling
Tool Maturity:
Currently deployed
Release Date:
2009-09
Platforms:
Android
Current Version:
1
Program/Code Language:
Java/Android
Javascript
PHP
Organizations Using the Tool:
Imperial College London
Languages supported:
English
Handsets/devices supported:
Android devices
Reviews/Evaluations:
EpiCollect Research Paper http://www.plosone.org/article/info:doi%2F10.1371%2Fjournal.pone.0006968
We have been working in this field since 2005, leading the industry analysis on mobiles for development and social change. While we agree that mobile phones are revolutionizing the developing world, we think it is time to take a very honest and realistic look at the promises of mobile tech for development and social change, and where these promises are falling short -- and of, course, why, and what to do about that.
If we imagine Washington Irving's Rip Van Winkle falling asleep in a developing nation in 1998 and awaking today, it's likely that he'd be fascinated and surprised by mobile phones. When Rip went to sleep, only a few hundred million people had access to mobile phones, and most lived in wealthy nations. A decade later, the ITU sees 4.1 billion mobile phone accounts, two-thirds of them in the developing world. The changes brought by mobile phones are both subtle and omnipresent - mobile phone numbers painted above shop doors allow merchants to untether from their stalls; carpentry ads scrawled on road signs turn a craftsman with a phone into an independent, mobile business; secure money transfers from abroad pay the village school fees that grant a child an education.
The rise of the mobile phone has challenged many of the predictions about information in the developing world offered by information and communication technology for development (ICT4D) specialists. Instead of embracing community solutions that offered shared access to information, many poor people have been willing to pay large sums (as Steve Song and others have documented, sometimes more than 50% of their disposable income) for personal access to communication tools. Presented with a model that extends connectivity into some poor communities without government subsidy, often turning a profit, the development community is rightly looking for ways to build tools for economic and community development on top of these platforms.
While we are wise to embrace the successes of the mobile phone platform, we need to think carefully about the implications of a mobile-based communications future in the developing world. Much of the thinking about ICT4D has focused on the benefits of the internet, an open, decentralized platform that's different from mobile phone networks in critical ways. It's unclear that some of the emergent behaviors we've celebrated on the Internet can be easily replicated in a mobile-centric world.
All elements of regular html are not appropriate for mobile phone web browsers (which have small screens, hard input methods, and usually low bandwidth). This tool lets you check whether a site is appropriate to be viewed on mobile phones.
This checker performs various tests on a Web Page to determine its level of mobile-friendliness. The tests are defined in the mobileOK Basic Tests 1.0 specification. A Web Page is mobileOK when it passes all the tests. Please refer to the About page for more details.
Tool Category:
App resides and runs on a server
Key Features :
Checks whether your site is mobile ready; Given suggestions for improvement if not. Uses W3C's mobileOK Basic Tests 1.0 specification
At 12:18 p.m. today, thousands of mobile phone alarms went off all over the world.
"It creates a ringtone symphony, and people find each other," said Ben Wikler, spokesman for advocacy group Avaaz.org. "Then they simultaneously call government offices."
The alarms, and subsequent phone calls, were meant to draw attention to climate change legislation on the eve of the United Nations Climate Summit, held this week in New York City. At each event, a flashmob of people all set their phone alarms for 12:18, held their phones above their heads when the alarms went off and then found the other participants. Flash-mobbers then used their phones to take pictures, and called government offices. There were about 1500 flashmob events in 130 countries, said Wikler.
"It's a global climate wake-up call," said Wicker. Although the event that Wikler attended, in New York's Union Square, had only about 30 attendees, an event in India had more than 1300.
Here are some mobile events for the month of October that we thought are noteworthy and of interest to the MobileActive.org community. If you know of others, please mail us at info at MobileActive dot org.
The first Mobile Web Conference in Africa is a two-day event in Johannesburg that focuses on some of these key questions: How will the mobile industry evolve to a point where the vast majority of people have access to the mobile web and the content they want to view? How can societal and economic problems be tackled by the development of the capabilities of the mobile device?
PopTech explores major trends shaping our future, the social impact of new technologies, and new approaches to addressing the world’s most significant challenges. Several PopTech Fellows are part of the MobileActive.org community, including Deb Levine from Isis.inc, a leader in using mobile phones for sexual health education.
The ICT4D 2.0 Manifesto: Where Next for ICTs and International Development? data sheet 4517 Views
Author:
Richard Heeks
Publication Date:
Jan 2009
Publication Type:
Report/White paper
Abstract:
ICT4D – the application of information and communication technologies for international development – is moving to a new phase. This will require new technologies, new approaches to innovation and implementation, new intellectual perspectives and, above all, a new view of the world's poor. All these must be understood if we are to harness digital technologies in the service of some of our world's most pressing problems.
This paper explains the phase change – from "ICT4D 1.0" to "ICT4D 2.0" – and its implications. The background to these phases is reviewed, charting the logic and chronology of applying ICTs in developing countries. The implications of the phase change are then analysed.
First, in terms of new technology and application priorities. Then, in relation to new models of innovation we may need to embrace: from laboratory to collaborative to grassroots innovation. Next, in relation to new implementation models for funding, managing, and applying digital technology. Finally, the paper looks at necessary new worldviews to guide our thinking and our policies in this field; integrating perspectives from computer science, information systems and development studies. Additional commentaries and models provide a further set of rich insights into the future of ICT4D.
Mobile Phones in Africa: How Much Do We Really Know? data sheet 6149 Views
Author:
Jeffrey James, Mila Versteeg
Publication Date:
Jan 2007
Publication Type:
Journal article
Abstract:
Mobile phones are a crucial mode of communication and welfare enhancement in poor countries, especially those lacking an infrastructure of fixed lines. In recent years much has been written about how mobile telephony in Africa is rapidly reducing the digital divide with developed countries. Yet, when one examines the evidence it is not at all clear what is really happening. In one country, Tanzania, for example, some observers point to the fact that 97% of the population lives under the mobile footprint, while others show that ownership is very limited. These extreme values prompted us to review the situation in Africa as a whole, in an effort to discover what is really going on.
Even though the article is from 2007, the content is still extremely relevant. The authors write: This paper accordingly seeks to clarify the conceptual confusion that underlies the grossly different estimates of the extent to which mobile telephony exists on the continent. To this end we employ a framework that distinguishes between mobile phone subscribers, mobile phone owners, mobile phone users, those who benefit from usage and those who have access to this technology. This classification, we feel, will provide the reader with a better understanding of the state of mobile telephony in Africa and will have important implications for the type of data that are needed, but at present are unavailable. The categories that are identified, moreover, help us better to understand different views as to the extent of the digital divide in mobile phones between Africa and the rest of the world."
Carbon emissions are causing climate change, but tracking one's personal carbon footprint can be difficult. MyCO2Print enables South Africans to measure their carbon footprint in terms of travel and energy use and to try to improve it on a monthly basis.
The MyCo2Print mobile tool allows WWF SA to run climate and environmental awareness campaigns. MyCO2Print provides users with an approximate rand value of the carbon emissions they are producing. The tool also records users' data and allows for a comparison of results on a monthly basis.
Tool Category:
App resides and runs on a server
Key Features :
Enables users to access tool via SMS shortcode
Provides a URL to a WAP site to calculate CO2 footprints
Main Services:
Voting, Data Collection, Surveys, and Polling
Tool Maturity:
Currently deployed
Platforms:
Other
Current Version:
1
Program/Code Language:
Java/Android
Organizations Using the Tool:
World Wildlife Fund South Africa
Number of Current End Users:
100-1,000
Number of current beneficiaries:
Under 100
Languages supported:
English
Handsets/devices supported:
Any mobile handset that is WAP enabled or that can access the mobile Internet supports the application.
Greenpeace India/SMS Lead Generation data sheet 6338 Views
Greenpeace's first use of SMS in India was as a fundraising tool. As part of a campaign to encourage people to plant trees, Greenpeace India sent out text messages offering free saplings.
All text for this case study came from this description on SOFII.
Here are some mobile events for the month of September that we thought are noteworthy and of interest to the MobileActive.org community. If you know of others, please mail us at info at MobileActive dot org.
Mobile Tech 4 Social Change Camps are local events for people passionate about using mobile technology for social impact and to make the world a better place.
Mobile Tech 4 Social Change Camp in Bangalore includes:
Nuance Cafe, or Bevocal Cafe, is a free, Web-based development environment for developing VoiceXML-based applications. You program VoiceXML applications, and Nuance Cafe will interpret these for you. A generic number is provided that users can call (with a PIN), and corporate support is available to build larger and more dedicated systems.
Tool Category:
Is a web-based application/web service
Key Features :
Web-development environment for VoiceXML applications. Availability of a carrier-grade back-end VoiceXML hosting platform.
Asterisk is a software implementation of a telephone private branch exchange (PBX). Like any PBX, it allows attached telephones to make calls to one another, and to connect to other telephone services including the public switched telephone network (PSTN) and Voice over Internet Protocol (VoIP) services. See the wikipedia article for more.
Tool Category:
App resides and runs on a server
Key Features :
Voice mail, conference calling, interactive voice response (phone menus), and automatic call distribution. With hardware, can attach traditional analogue telephones to an Asterisk installation. Direct support of VoIP protocols, including SIP, MGCP and H.323. Large Userbase, and a large collection of proprietary and free add-ons and features.
As smartphones proliferate around the world, we ought to remain cognizant of what information we share on those phones with applications, application developers, advertisers and marketers. Phones are incredibly personal, always on, and always with most of us. As a result, they can reveal sensitive information. In fact, it is time for smartphone users to put pressure on application developers, platform providers, and eventually legislators to protect private and potentially sensitive information.
The Electronic Frontier Foundation recently published a paper on locational privacy. Because smartphones know where we are (using GPS, and if not, using applications such as Google’s My Location service), they can reveal a lot of information about activities, patterns of behaviour, and relationships we have.
Our excellent and long-time MobileActive.org friends over at Development Seed have released a new light-weight open source SMS gateway that can run on a laptop or a USB stick.
From Development Seed's Tm McWright: "Using an GSM modem or cellphone, SlingshotSMS will send and receive text messages on behalf of your web application. It builds on the work of pygsm, an excellent Python library for dealing with AT-compatible modems. What this means is that SlingshotSMS is compatible with Mac, Windows, and Linux, and can interface with a wide range of GSM modems and cell phones - including many sub-$200 field-ready modems like the one we used for testing when we were field-testing last week as part of our participation in Camp Roberts experiments. All code is available on github.
Here is a breakdown of the SlingshotSMS workflow...
Imagine this scenario: A woman in Johannesburg, South Africa, stands at the fish counter in her local supermarket and texts the name of a fish to a phone number. Within seconds, she receives back information via a short text message informing her whether the fish is legally and environmentally harvested, and advising her whether “to tuck in, think twice or avoid completely.”
The shopper is using FishMS, a text messaging-based service that provides point-of-sale information about the impact of fishing on fish stocks, enabling consumers to make informed choices about the seafood they purchase. Infolines provide valuable, just-in-time information, but in the end their real potential is how they change behavior based on the information, and result in concrete actions by consumers and constituents. Infolines can also be a good hook to get people to join your mobile list.
Wireless Technology for Social Change: Trends in Mobile Use by NGOs data sheet 3800 Views
Author:
Kinkade, Sheila; Verclas, Katrin
Publication Date:
Jan 2008
Publication Type:
Magazine or newspaper article
Abstract:
This report explores the ways in which non-
governmental organizations (NGOs) and
other groups deploy and use mobile
technology in their work to help solve some
of the world’s greatest problems. This study
is not meant to be exhaustive or definitive,
but rather to provide a view into how a
number of organizations are using mobile
technology to achieve social impact. The authors
selected case studies that enabled an
exploration of significant innovations,
opportunities, and emerging trends, as well
as the obstacles, in the use of mobile
technology to advance social goals.
The Digital Provide, Information (Technology), Market Place Performance, and Welfare in the South Indian Fisheries Sector data sheet 3042 Views
Author:
Jensen, Robert
Publication Date:
Aug 2007
Publication Type:
Journal article
Abstract:
When information is limited or costly, agents are unable to engage in optimal
arbitrage. Excess price dispersion across markets can arise, and goods may not be
allocated efficiently. In this setting, information technologies may improve market
performance and increase welfare. Between 1997 and 2001, mobile phone service
was introduced throughout Kerala, a state in India with a large fishing industry.
Using microlevel survey data, we show that the adoption of mobile phones by
fishermen and wholesalers was associated with a dramatic reduction in price
dispersion, the complete elimination of waste, and near-perfect adherence to the
Law of One Price. Both consumer and producer welfare increased.
id21 insights 69 l September 2007: Research findings for development policymakers and practitioners id21 insights data sheet 3019 Views
Author:
Donner , Jonathan
Publication Date:
Sep 2007
Publication Type:
Magazine or newspaper article
Abstract:
id21 insights is published 10 times a year and is online at www.id21.org/insights. Readers
may copy or quote from any article, providing the source (id21 insights) and author are
acknowledged
and informed. To subscribe, email insights@ids.ac.uk with your name and
address. id21’s website, www.id21.org, offers free access to over 4,000 research highlights
on development policy issues including health, natural resources, education and more. This issue focuses on micro-entrepreneurs in Nigeria, mobile ladies in Bangladesh, unequal gender relations in Zambia, getting beyond the three billion mark, mobile banking and poor households in Jamaica.
