MobileActive's Blog

Preventing Famine with a Mobile

Ethopia again this year has experienced crippling droughts.  Faced with the possibility of famine, UNICEF Ethiopia launched a massive food distribution program to supply the high-protein food Plumpy'nut to under-nourished children using mobile phones for monitoring and delivering supplies its more than 1,8000 feeding centers in the country. 

To coordinate the distribution and maintain appropriate stocks, field monitors reported on supplies and number of children fed through an SMS reporting system using a UNICEF-built mobile data collection and monitoring software, RapidSMS.  We have previously reviewed RapidSMS here, comparing it with a less scaleable lower-end tool, Frontline SMS. 

The emergency food supply chain before RapidSMS

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Reflections on Mobiles For Development -- A Landscape Taxonomy

Jonathan Donner,  Kentaro Toyama, and I recently wrote a paper -- "Reflections on the M4D Landscape" -- in which we critically examine the current diversity of projects and approaches in M4D.

We identify four common choices facing individual projects in mobiles for development: who are the intended users, how technically accessible the solution is, whether the project links to other platforms or content, and what the project requires from handset manufacturers and operators. 

We think that these choices collectively mark aspects of the current landscape of M4D. We also think that these choices made at the project level may create different M4D landscapes with implications for the breadth and depth of the technology’s impact on development. 

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Welcome, Patricia Mechael!

MobileActive.org welcomes on staff Patricia Mechael, an expert in mobiles for health, and mobiles for development.  I am personally so pleased to work with Patty!

Here is a bit more: Dr. Patricia Mechael has been involved in the field of International Health for over 12 years with field experience in over 25 countries with a special focus on Africa. She holds a Masters in International Health from the Johns Hopkins School of Public Health and Hygiene, and a PhD in Public Health and Policy from the London School of Hygiene and Tropical Medicine, where she examined the role of mobile phones in health in Egypt.

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Today: CGAP Webcast on Mobile Banking for Poor People

CGAP, one of the leading organizations conducting research and providing leadership in the mobile banking space in the developing world, is holding a live webcast today from 2-5 pm Eastern Time (-5 GMT). Here are the details:

Mobile Banking for Poor People: Pioneer Perspectives
a CGAP roundtable and webinar

Dec. 11, 2008 | 2:00pm – 5:00pm
World Bank Headquarters, Washington DC | online at http://technology.cgap.org

By the end of 2008, the UN says there will be four billion mobile phone connections globally. Millions of air-time resellers and retail agents in developing countries make it possible to distribute financial services at far lower cost than through traditional channels.

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MobileActive at the Global Forum for Media Development and 1st M4D Conference

I just came from the Global Forum for Media Development an Athens, Greece, where there is a lot of interest in how to use mobiles in media and journalism trainings, and in supporting citizen media efforts. I presented briefly our most recent work, A Mobile Voice, that describes how mobiles are used in citizen media. The dicsussions were lively and there were lots of ideas to take this work further.  Specifically needed are journalism trainings and better toolkits and how-to materials that detail what tools and approaches work where. Security was also of great concern, and participants were eager to learn more about mobile security for media and activists. Athens is, of course, also experiencing social turmoil right now, so I engaged in a bit of citizen journalism on Twitter on my own, interviewing police and demonstrators during the night. 

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SMS Critical in Election Monitoring in Ghana

The CODEO Election Observation Center for the all-important 2008 Ghanaian election is a busy place.  Data operators are sitting on rows of computers monitoring incoming SMS messages from 1,000 polling stations around the country.  Mobile phones are ringing constantly with calls from the observers in the field.   Maps of the 230 constituencies in Ghana adorn the walls of the modern building at the Kofi Annan International Peacekeeping Training Center in Accra.  

The Observation Center, affectionately called the "OC"  by CODEO staffers, is the technology hub of the massive amounts of qualitative and vote count data that is pouring in from the more than 4,000 election observers deployed by CODEO, the Coalition of Domestic Election Observers.  This makes it by far the largest deployment of election observers in this year's election.  Mobile technology, and text messaging in particular, is playing a critical piece in relaying both qualitative data on how the election is being conducted, and quantitative data that will verify the official results issued by the Ghanaian Election Commission.

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Worlds Aids Day: India's Condom! Condom! Ringtone Public Health Campaign For "Real Men"

file under:
aids, hiv, hiv-aids, india, ringtone

In our day-long coverage of innovative HIV/AIDS campaigns, here is one from India.  The question:  How can you encourage men to use condoms to reduce the incidence of HIV/AIDS?  The answer: Drive up sales of condoms with an innovative and often tongue-in-cheek multi-media campaign, including catchy ringtones featuring the jingle Condom Condom.

The BBC World Service Trust, the charitable arm of the BBC, has been running a public health campaign in four states in southern India and has now launched a campaign to make clear that "smart men use condoms."

Here is one scene, played out at a wedding: a mobile ringtone buzzes with a loud refrain "condom! condom!"  The BBC Trust writes: "Embarrassing for the person holding the mobile phone? Not a bit of it - the reaction of those around the red-faced man is to see him as smart and responsible."

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World Aids Day and the Role of Mobile Phones in Combatting HIV/AIDS: Project M

Today is World Aids Day, a day where individuals and organisations from around the world come together to bring attention to the global AIDS epidemic.

Mobile phones are increasinly playing a key role in combatting HIV/AIDS, providing public education and information services, patient monitoring and support, data collection, emergency medical services, and even educational games. 

We have written much on this topic, of immense importance to the world where there are now more than 33 million people living with the disease, making it one of the most destructive epidemics in recorded history.  Throughout the day, we'll feature a few projects that use or have used mobile technology in HIV/AIDS prevention and treatment that stand out.

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UPDATED: Terror Attacks in Mumbai: Mobiles and Twitter play Key Role in 24/7 Reporting

file under:
mumbai, twitter

UPDATED POST: Mobiles are yet again playing a key role in citizen reporting as terror attacks grip the Indian city of Mumbai.  Twitter, the microblogging service that is available in India, was especially instrumental in conveying first hand reports as the chaotic events were unfolding in the city.  Twitter users set up aggregator accounts at Mumbai, Bombay@BreakingNews and with the search tag #Mumbai.

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For the Holidays: Volunteering in the Palm of your Hand

The Extraordinaries, a new project by Mobile Voter (disclosure: I sit on the board of Mobile Voter) seeks to revolutionaize the way we volunteer.  We wrote about its precursor before. Busy people in the West rarely volunteer for lack of time to go to an organization. Most volunteer opportunities require training, vetting, and time commitments. In fact 46% of non-volunteers in America, according to the Bureau of Labor Statistics, say they don't because they are too busy. 

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