strategy guide
Posted by PrabhasPokharel on Jul 22, 2010
There are now over 5 billion mobile subscriptions around the world. Smartphone ownership is steadily growing, both in the United States and abroad. Smartphone ownership is projected to be above 50% of all mobile phones in the United States by next year. This has many NGOs and other content and media prodicers wondering about how best to produce content for mobile phones (high-end devices, in particular). SMS and voice-based applications have their use cases, but many content producers today are wondering whether to produce a mobile website or a mobile application (app) to distribute their content.
Posted by KatrinVerclas on Jul 17, 2008
Using Mobile Phones in Advocacy data sheet 2376 Views
This second MobileActive Guide focuses on using mobile phones in issue advocacy. The guide features case studies from around the world, strategies for using mobile phones in advocacy work, and a how-to section for advocacy organizations considering using mobile phones to advance their causes.
We are featuring mobile campaigns, share best practices, successes and failures, what to consider strategically and tactically when engaging in a mobile campaign as an advocacy organization or campaign, and give a wealth of resources and tips.
Posted by KatrinVerclas on Oct 11, 2007
Hoy introduce MobileActive un recurso nuevo para los activistas movilistas. Esta guía de estrategia en español tiene información detallada sobre el uso de los teléfonos celulares en América Latina y estudios sobre los celulares usados por el activismo social en varios países latinoamericanos.
Today MobileActive introduces a new resource for mobile activists. Our first Spanish-language Strategy Guide provides detailed information about the use of mobile phones in Latin America and case studies of mobiles used for social activism in different Latin American countries.
