txt for health
Posted by KatrinVerclas on Nov 21, 2007
Mainstream press in the United States is picking up on the mobile revolution. In an article yesterday in the Wall Street Journal, Fish Phone, Sex Info, our friends in San Francisco, and medicine compliance programs are profiled:
In England, women have received text reminders to take their birth-control pills. In Australia, texting helped AIDS patients adhere to complicated drug regimens. And German researchers are examining how text messages can offer psychological support to bulimics. A recent study in New Zealand found that smoking-cessation programs were more effective in conjunction with supportive text messages.
Text reminders and health and consumer info lines are exploding in popularity, paving the way for innovative prorams in other areas as well that pertain to point-of-purchase consumer information, and using textig for civic and advocacy information that we are, of course, particularly interested in.
