Evaluating the Accuracy of Data Collection on Mobile Phones: A Study of Forms, SMS, and Voice.

Posted by PrabhasPokharel on Aug 21, 2009
Author: 
Somani Patnaik, Emma Brunskill, William Thies
Publication Date: 
Jan 2009
Publisher/Journal: 
ICTD, 2009
Publication language: 
English
Abstract: 

While mobile phones have found broad application in reporting health, financial, and environmental data, there has been little study of the possible errors incurred during mobile data collection. This paper provides a quantitative evaluation of data entry accuracy on mobile phones in a resource-poor setting.

Via a study of 13 users in Gujarat, India, the authors evaluated three user interfaces: 1) electronic forms, containing numeric fields and multiple-choice menus, 2) SMS, where users enter delimited text messages according to printed cue cards, and 3) voice, where users call an operator and dictate the data in real-time.

Results indicate error rates (per datum entered) of 4.2% for electronic forms, 4.5% for SMS, and 0.45% for voice. These results caused the authors to migrate our own initiative (a tuberculosis treatment program in rural India) from electronic forms to voice, in order to avoid errors on critical health data. While our study has some limitations, including varied backgrounds and training of participants, it suggests that some care is needed in deploying electronic interfaces in resource-poor settings. Further, it raises the possibility of using voice as a low-tech, high-accuracy, and cost-effective interface for mobile data collection.

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Global Regions: 
Evaluating the Accuracy of Data Collection on Mobile Phones: A Study of Forms, SMS, and Voice. data sheet 2830 Views
Author: 
Somani Patnaik, Emma Brunskill, William Thies
Publication Date: 
Jan 2009
Publisher/Journal: 
ICTD, 2009
Publication language: 
English
Abstract: 

While mobile phones have found broad application in reporting health, financial, and environmental data, there has been little study of the possible errors incurred during mobile data collection. This paper provides a quantitative evaluation of data entry accuracy on mobile phones in a resource-poor setting.

Via a study of 13 users in Gujarat, India, the authors evaluated three user interfaces: 1) electronic forms, containing numeric fields and multiple-choice menus, 2) SMS, where users enter delimited text messages according to printed cue cards, and 3) voice, where users call an operator and dictate the data in real-time.

Results indicate error rates (per datum entered) of 4.2% for electronic forms, 4.5% for SMS, and 0.45% for voice. These results caused the authors to migrate our own initiative (a tuberculosis treatment program in rural India) from electronic forms to voice, in order to avoid errors on critical health data. While our study has some limitations, including varied backgrounds and training of participants, it suggests that some care is needed in deploying electronic interfaces in resource-poor settings. Further, it raises the possibility of using voice as a low-tech, high-accuracy, and cost-effective interface for mobile data collection.

Countries: 
Global Regions: 

Too many variables

1. type of questions / questionaire design

2. proficiency of people interacting with participants

3. quality of network

4. type of applications used for electronic forms

Of course delimited SMS is unnatural and prone to error - that's a duh part of the paper - the fact that the electronic interface is almost as prone to error as delimited sms implies to be that the interface needs work - The variety of different ways that electronic applications could record data means that having 1 example is not conclusive.

Voice has very high ongoing costs even though india probably has the lowest call centre costs in the world.

The low sample size is also a problem.

Therefore when developing a data collection strategy by all means consider voice as a channel but IMHO the results of this paper should not be relied upon and should not be used as the basis for any decision.

 

 

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