Today's Mobile Minute brings you news on the state of the mobile web, California's plan to be the first state with a mass mobile alert system, Cisco's (rumored) move to buy Skype, a guide to installing PercentMobile on different platforms, and results from a study on the effects of SMS reminders for taking birth control pills.
One of the the key functions of mobile phones is their use in data collection. We have seen lots of online discussion here at MobileActive.org and elsewhere on the subject.
Here, we feature a peer-reviewed journal article from our growing list of resources on mobile data collection. In this 2009 paper, Ping et al. evaluated the effectiveness of PDA-based questionnaire verses a paper-based method for public health surveillance in Fiji.
After a slow August, September is bursting with events. Mark your calendars, there's something for everyone this month! And, as always - if you know of other events of note for this community, please add them in the comments!
Our Events:
23 September, Women and Mobile Tech Salon (New York, NY, USA) MobileActive is hosting a tech salon this month to discuss mobile tech and the particular needs of women to improve their lives, health, and economic status.
We will have short talks by women leaders in the mobile tech-for-social-change field. Register here!
The Mobile Minute is back with the latest mobile news. What's happening today? FrontlineSMS now supports MMS via email and offers scheduling features, an infographic breaks down the overlap between social networks and mobile phones, non-profits are ramping up their use of mobile giving campaigns, and Google introduces a new computer-to-phone voice service.
The Mobile Minute is here to bring you news about YouTube's new mobile site, 4G wireless networks in Russia, mobile phone ownership growth in North Korea, apps and the future of news journalism, and the New York Times' look at the growth of the web.
Femi Soremekun, managing director of Nigeria-based Biofem Pharmaceuticals, is all too familiar with the fight against counterfeit drugs. In late 2008, a distributor notified him that he suspected that one of Biofem’s products, Glucophage, was being counterfeited. After checking batch and inventory numbers, Soremekun reassured him there was no evidence of such activity. It was only after more allegations surfaced that he sent a sample to French manufacturer Merck & Co. to be analyzed. Turns out the claims were correct. “I was very shocked,” Soremekun says. “[The counterfeiters] got into my market, counterfeited my product, and I wasn’t even aware of it. I was losing sales.”
It was around this time that Soremekun learned about Sproxil, a start-up company that is part of a consortium that includes Nigeria’s pharmaceutical industry association and the country’s regulating agency. The group explores technology-based strategies to tackle drug counterfeiting. On the sidelines of the consortium, Biofem and Sproxil discussed implementing a drug-certification process in order to restore Biofem customers’ confidence in Glucophage. Following a successful five-month trial in Nigeria involving about one million units of Biofem’s product, the company has seen sales pick up again. “We ended up being called the guinea pig,” Soremekun jokes.
Today's Mobile Minute brings you coverage on the Hearst magazine empire's new focus on mobile apps, what can go wrong on your mobile website and how to spot it, a camera phone-to-email project in India, checking African drugs with SMS, and a new speed texting record.
The Mobile Minute is here to keep you up-to-date on mobile and ICT news. Today's Mobile Minute covers National Public Radio's (NPR) metrics in America, why FM radio could be coming to your mobile handset, the decline of landline phones in the US, a program that delivers email over SMS in the Philippines, and why advertisers should use mobile marketing in developing countries.
We have two new case studies for you to check out.
Both studies are part of the Mobile Media Toolkit that will include many other case studies, how-to guides, resources, and tools on how use mobile phones for reporting, content delivery, and citizen participation, to be puplished later this month.
The first case study looks at how Freedom Fone was deployed at two farm radio stations in Africa. We look at what worked, what didn't, and how integrated voice technology can help enhance radio. You can even listen to an IVR jingle with the sound of local drums from the Morogoro region of Tanzania.
The second case study looks at Bubbly, an audio blogging platform that is making strides in India.
Today's Mobile Minute brings you coverage on the debate between native apps and web apps, an Android application that uses Spyware to mine GPS data, questions about how to define "mobile" devices, an infographic that details texting habits in the US and around the world, and a controversy over a mobile water-finding app for people crossing the Mexico/US border.