User Adoption and Behavior

Evaluating mHealth Adoption Barriers: Human Behavior

Posted by EKStallings on Nov 08, 2011
Evaluating mHealth Adoption Barriers: Human Behavior data sheet 776 Views
Jones, Tim, Stephen Johnston, Fonny Schenck, Juliet Bedford,
Publication Date: 
Jan 2011
Publication Type: 
Report/White paper

The Vodafone Health Debate series is part of our continuing commitment to thought leadership in healthcare. It brings together senior pharma, public and private health stakeholders to learn, share and debate on issues and new thinking brought forward by renowned thought leaders and industry experts. Our aim is to provide some evidence- based stimulus that will encourage all those working in the different areas of healthcare to consider the innovation opportunities that are now available to them.


We believe that real progress can only be initiated when all stakeholders look beyond traditional horizons and share ideas that challenge the status quo so that together we can identify new ways of addressing current issues. Regulatory complexity, financial constraints, entrenched infrastructures and poor investment in technology combined with a lack of understanding by technology providers has meant that digital innovation in healthcare has been slow to take hold.


However, given changing healthcare needs of an increasingly aging population and the challenges presented by the current economic crisis, there is renewed interest in the potential of mHealth and Internet solutions to help reduce costs, increase efficiencies and effectiveness. This paper explores the practical reasons behind the slower than expected adoption of digital health technologies and discusses experiences from other sectors that could potentially help create wide scale adoption.