BrettMeyer's Blog

TXT Out the Vote

Much was made of a poll conducted by Zogby International and Rock the Vote just before the 2004 Presidential election. The poll, taken solely over mobile phones, showed John Kerry with a significant lead over George W. Bush. The predictive failure of this groundbreaking poll may be due to the fact that while only 2.3% of the 18- to 29-year-old poll respondents said they did not plan to vote, U.S. census data shows that the actual turnout by the youngest voting blocks was much lower than the national average of 64%, with participation at a mere 47% among those age 18 to 24.

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M-Banking, Mali-Style

In the West African nation of Mali, back street vendors power the mobile phone market. The major players -- Ikatel, a division of France Telecom, along with the homegrown Malitel -- have official stores, but most of their sales come from the street. In West Africa, subscription service is rare. Instead, mobile phone users purchase plastic-wrapped cards of varying denominations, scratch off a silvery bar much like those found on an instant lottery ticket, and recharge their phones with the code hidden underneath. These cards can be purchased from tin-roofed convenience shacks, egg sandwich vendors, or random men walking down the street, stacks of soccer jerseys slung over their shoulders.

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